How to run offers with Google Ads?07.12.2018Reading Time: 2 minutes
We continue to share our affiliates’ cases with you to show you that it is possible to make a good profit with our network. Today we are going to tell you an unusual success story. Why unusual? There is no push-traffic, no Facebook. Our affiliate made money using… Google Ads!
Want to know how? Let’s give him the word.
CPA network: AdCombo
Offer: Motion Free
GEO: NL, BE
Traffic Source: Google Ads
Ad Spend: $3277
In the middle of July, I and my affiliate-mates have found a scheme for buying Google traffic and quick Google Ads accounts registration. So we, without a second thought, started testing different offers in Europe and Asia. One of the networks we tried was AdCombo.
We’ve contacted a manager, found out what offer worth trying and started the testing. Some offers worked pretty well and one of them was Motion Free in NL, BE.
For the most part, I tested ContextMedia and almost didn’t use Search Ads. It was the time when you could use text ads (without pictures) and easily pass the Google-bot moderation.
Audience: men and women, 45+
Devices: Mobile phones and tablets
I made about 5 ad groups in one campaign, each with different keywords. So I used 2 keywords and 1-2 ads in each group.
Some of the keywords I used: knee pain, osteochondrosis (or OCD), massage, etc.
After a while, I’ve optimized my campaigns and have decreased the range of age, demography, and keywords. Then I have added a few ad places – some websites and apps have had very interesting results.
In the end, I’ve come to the most profitable criteria of the target audience: men, 55+. By the way, I also left “Unknown” age – it had a good ROI as well.
Speaking of ads – I used only text ones and tried to reduce the use of the forbidden words. Translate service has helped me to make a text-only version. And this is the main reason why Google didn’t ban my accounts right away.
I had 4 accounts that have successfully passed the moderation and were able to run ads. Other accounts I made have been blocked by Google. So I decided not to complicate things and left it at that. My best account has spent more than $1100!
Pay your attention to the budget. Even if your account gets blocked, the budget keeps increasing. It happens because of the automatic rules. I used them to raise my daily budget by 13% every day. I didn’t do it by myself – it may cause freezing my account. So I raised my daily budget and could buy more traffic – easy-breezy.
In the end, AdCombo has increased the payout for me to $23.5 – a nice bonus, taking into account that the approval rate for this offer is 67%.
So, what can I say?
I didn’t make much effort – checked out my campaign in the morning just to edit something. The automation played a key role in my profit. I mean, raising the number of accounts and daily budget.
Finding the cheapest target audience by age, geo, etc – that’s what brings a profit. If you just started buying the traffic, pay your attention to the criteria that may lower the cost per click. So the ad spend gets lower and you get more profit 😉